Optimization of the existing shareholder benefit program

Empire Brand Building AG announces that the current shareholder benefit program will be replaced by a new, expanded cashback program. The program is available to all shareholders who hold at least 100 shares of the company at the time of purchase.

Eligible shareholders will receive 5% cashback on purchases in the group's online shops. The refund applies to orders on the following platforms:

Familienmarktplatz.de – the versatile online shop for families

CleoTess.de – the cosmetics and perfume shop for beauty lovers

Squerk.com – the lifestyle shop for intimate products

The cashback program cannot be combined with discount promotions and does not apply to discounted items or orders where discount codes are used.

To participate, simply submit your receipt and proof of ownership of at least 100 Empire Brand Building AG shares at the time of purchase to the Investor Relations team. After verification, the data will be forwarded to the respective stores, who will pay out the cashback amount directly.

"With the new benefit program, we want to bring our shareholders closer to the Empire Brand Building AG brand world and simultaneously reward them for their commitment to the company," says Chairman of the Board of Directors and CEO Philip Färfers. "In doing so, we are creating a bridge between the capital market and the consumer world, combining economic participation and brand experience.

The cashback program replaces all previous shareholder benefits and takes effect upon publication of this announcement. The program is subject to change and adjustment. Interested parties can find further information at www.ebb-ag.com/pages/benefit-programm

About Empire Brand Building AG
Empire Brand Building AG is a Swiss investment company based in Cham. Its focus is on building and scaling digital platform models, particularly in the family, consumer goods, and community marketplace sectors. Its investment portfolio includes the family-friendly secondhand app "baddel daddel," the online shop "Familienmarktplatz.de," the cosmetics and care portal "Cleo & Tess," and "Squerk.com," an e-commerce shop for intimate lifestyle products. The company pursues a growth-oriented strategy with scalability in the German-speaking region (DA-CH) and beyond.

Note: This communication is for information purposes only and does not constitute a public offer or a solicitation to purchase securities.